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Finding new business means finding the ability to persevere against being told no
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Read more: Finding new business means finding the ability to persevere against being told noIn my office at home is a picture of Abraham Lincoln and a motivational quote. The quote details how big a failure Abe was, especially early in life. Any historian can tell you about the failures Lincoln suffered in business, in politics, with his love life and his marriage. And yet he remained persistent in…
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Despite reputation as being stuck in the past, newspapers continue to innovate
Read more: Despite reputation as being stuck in the past, newspapers continue to innovateIf I randomly asked someone to label the newspaper industry, some of the words they would say might be: old, dying, not relevant, boring and stuck in the past. As much as those words hurt, there is some truth to them. But on the flipside, I see a lot of innovation going on that is…
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Three key business lessons from watching the movie “The Founder”
Read more: Three key business lessons from watching the movie “The Founder”I grew up more of a Burger King fan as a kid, in part because my oldest brother used to be a manager at one and would con me into mowing their lot in exchange for a Whopper, fries and a Coke. As I’ve gotten older and with a child of my own, McDonald’s has…
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Good news for newspapers regarding media’s digital migration
Read more: Good news for newspapers regarding media’s digital migrationWe are a storytelling society. Think about someone you know, or perhaps someone famous and think about what attracted you to them. Chances are it could be the way they communicate and their ability to tell a good story.
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Most Americans are paying for their news, which translates to good news for publishers
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Read more: Most Americans are paying for their news, which translates to good news for publishersI’ve always found statistics to be fascinating, which is probably an outgrowth of my love of baseball. Baseball is a sport that is nearly obsessed with stats, from batting averages to consecutive games played total number of home runs hit. When the stats were in their favor, the newspaper industry use to have a similar…
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What media companies can learn from the marketing approach of Vera Bradley
Read more: What media companies can learn from the marketing approach of Vera BradleyIt isn’t everyday that you get to spend the day at a Hoosier icon’s house. And while officially it wasn’t the actual house of Barbara Bradley Baekgaard or Patricia Miller, I did get to spend the day at the corporate headquarters of Vera Bradley near Fort Wayne and learn about their legendary business.
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Beautifully simple approach to leadership from Amazon
Read more: Beautifully simple approach to leadership from AmazonEverything you read about Jeff Bezos leads you to believe he is a business mad-man. Cutting edge technology and business thinking that he has been the driving force for has created Amazon, which is disrupting the entire retail business eco-system. And it all originating from the Bezos way of thinking. But is his approach all…
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Tapping into the history of your organization to create a strong team in the future
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Read more: Tapping into the history of your organization to create a strong team in the futureI found myself with a longer than expected commute today, and got to spend some time with ESPN’s Mike & Mike program. Being from Indiana, basketball is a big part of the fabric of growing up. So when the guests announced were former Butler University coach Brad Stevens and basketball legend Oscar Robinson, I was…
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Time to get ‘Lit’ with your awareness of marketing for Generation Z
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Read more: Time to get ‘Lit’ with your awareness of marketing for Generation ZEvery marketing and advertising person has faced the question from an account. “How do I reach the next generation of my customers?” It is an ever moving target. Finding that next wave of customers is often elusive, no matter how much money you throw at it for marketing and advertising. And with the latest release…
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Improve your magazine from lessons learned from Southwest: The Magazine
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Read more: Improve your magazine from lessons learned from Southwest: The MagazineMy iPad is fully charged, my favorite tunes on my headphones and headed back home from a great weekend on the west coast, courtesy of Southwest Airlines. I have plenty of things to keep my attention for the next several hours, including their in-flight magazine Southwest: The Magazine. Normally, the magazine doesn’t get my attention…
