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Welcome to PeteVanBaalen.com

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FEBRUARY 2025, FORT WAYNE, INDIANA - in a Starbucks, trying to escape a cold Indiana winter.

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"To whom much is given, much is expected."

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That phrase has been swirling around in my head a lot lately, both personally and professionally. This website has always been a place where I explore such thoughts, so why would today be any different?

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Personally, I have been blessed beyond any measure that I could have wished for or dreamt of. I would say that I've far exceeded the goals set for me. This might come as a shock to those who know me, but I haven't set goals for myself since sitting in a broadcasting class my freshman year at Butler University. I learned I wasn't very good at them.

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My goals were to be established as a radio broadcaster, doing sports play-by-play at a large station by the time I was 35 years old. As an 18-year-old who had, at that point, not even been on the radio yet, those seemed like decent goals. Goals, as I learned in the next two and a half years after setting them, can also limit an individual's growth. You see, within two and a half years, I had achieved those goals. That was the last time I set a specific long-term goal for me. 

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Having lunch with my friend Mark recently, we were discussing the blessings we've been given and the potential curse of setting goals. Mark's approach is one I like and feel I have followed throughout my career. He had recently told a professional coach that his goal was to go as far as he can, to keep striving for more success and continuous improvement. When asked what he'll do when he reaches the cliff, Mark said he'd quickly figure out how to make wings and jump!

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When you've been given success, you have a responsibility to do good with it; for yourself, your family, society, and the business or organization you are involved in. Lately, I’ve been noticing an unfortunate trend in business where not all leaders are leading, not taking the gifts that they’ve been given and doing something positive with them. They are not doing good with the good fortune that they are experiencing. "To whom much is given, much is expected" is just a quaint notion that many leaders refuse to embrace.

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But that is not how it is supposed to work, especially within a business or organization. The big title comes with hard work, sometimes unpleasant tasks (sometimes very pleasant tasks too), late nights, and responsibilities to be a leader of teams. There is nothing more enjoyable in the work environment for me than helping a co-worker achieve the most that their abilities can allow.

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If you've been given the big title, much is expected. This site welcomes that thought and hopefully provides some insight on how to achieve that. I'll also sprinkle in some marketing thoughts, and who knows what else.

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Thanks for stopping by - please reach out to me if any of the topics covered resonate with you.

©2025 by PeteVanBaalen.com

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